Dr Whysnianti Basuki

Associate Professor

Department of Business and Law

whysnianti.basuki@solent.ac.uk

Room no. SMY20

Biography

Dr Whysnianti Basuki is an Associate Professor in Business, and Doctoral Coordinator for Business and Law at Solent University Southampton.

Whysni started teaching at Solent University in 2006 while she was reading her PhD at the University. Whysni’s main teaching areas are management research methods and entrepreneurship. Her other responsibilities at the University are serving as doctoral coordinator for business and law, leading postgraduate dissertation/project module, and supervising postgraduate and doctoral students.

In terms of research, Whysni’s main research interests are located within female entrepreneurship and entrepreneurial intention. Whysni is very passionate in supporting female entrepreneurs to run and grow their business. In her works she seeks to develop understanding of the challenges/barriers that are faced by female entrepreneurs and the tailored supports that they need to run and grow their business. In terms of supporting small businesses, Solent Business School holds Small Business Charter, to which Whysni has contributed towards the achievement and re-accreditation of the Small Business Charter awarded to the School from Chartered Association of Business Schools.

Still in research, Whysni has been involved in research projects that were funded by the European Commission (eg, "How Higher Education Institutions in Europe Deal with the Quality Assurance of their Entrepreneurship Programmes”, “Innovation Network”, and “Evaluation of INTERREG Programme France (Channel) – England. From her research, Whysni has produced conference and journal articles as well as reports.

In terms of reviewing activities, Whysni has reviewed papers for publication for several Entrepreneurship journals and conferences (eg, the Diana Female Entrepreneurship conference and Academy of Management). In addition, she is currently serving as a member of the Editorial Board of two International Journals, a member of the Scientific and Publication Committee of the European University Network on Entrepreneurship, and a Trustee of the Institute for Small Business and Entrepreneurship.

Further information

Whysni is an experienced researcher, obtaining her postgraduate certificate in research methods and PhD from Solent University. Her research interests are entrepreneurship (particularly female entrepreneurship and entrepreneurship education) and strategy in small and medium-sized companies. She is currently supervising three PhDs in these areas.

Journal Paper

Basuki, W. and Henderson, S. (2003). 'Whatever Happened to the Excellent Marketers – A Study of Financial Performance and Excellent Marketing'. Journal of General Management, 29(2), pp. 70-88.

Other Papers/Case Studies

McLellan, R., Patrick, S., Dinsmore, C., Faustino, A., Almpanis T. and Basuki, W., 2011. 'Working with E-Champions to Enhance Flexible Learning'. Solent Dialogue, vol. 1, pp. 33-39.

McLellan, R., Patrick, S., Dinsmore, C., Faustino, A., Almpanis T. and Basuki, W., 2011. 'Working with E-Champions to Enhance Flexible Learning'. BMAF Magazine, issue 10, pp. 6-9.

Watkins, D., Basuki, W., Bernard, R., Bradley, N., Dabic, M., Dou, J., Houbrechts, G., Marinova, B., Perez. J., Terrasse, C. and Tsakirakis, A. (2009). 'How Higher Education Institutions in Europe Deal with the Quality Assurance of their Entrepreneurship Programmes'. Case studies funded by the European Commission.

Conference Papers

Basuki, W, Fakoussa, R. and Bradley, N. (2012). 'Entrepreneurial Intentions of UK University Students'. Paper was presented at the ESU Conference on Entrepreneurship 2012, University of Southern Denmark, Kolding, Denmark, 20 - 24 August 2012.

Basuki, W, Fakoussa, R. and Bradley, N. (2011). 'Entrepreneurship Intention among students'. Paper was presented at the RENTXXV conference, Bodo, Norway, 16 -18 November 2011.

Almpanis T., Patrick, S., McLellan, R., Dinsmore, C., Faustino, A. and Basuki, W., 2010. 'Proposing a Framework for Blended and Flexible Course Design'. In: Kinshuk et al., eds. 'Cognition and Exploratory Learning in Digital Age': 7th International Conference, CELDA2010, Timisoara, Romania, October 15 - 17, 2010. Organised by IADIS International Association for the Development of the Information Society. Conference Proceedings, pp. 263 – 267.

Patrick, S., McLellan, R., Dinsmore, C., Faustino, A., Almpanis, T and Basuki, W., 2010. HEA/BMAF Project – ‘Working with E-Champions to Enhance Flexible Learning’. CAMEL event, Faculty of Business Sport and Enterprise Southampton Solent University, 10th June 2010.

Basuki, W. and Watkins, D. (2009). 'Commercial Loan Officers’ Perceptions of Female Entrepreneurs’ Strategies'. Paper was presented at the ESU Conference on Entrepreneurship 2009, University of Sannio Benevento, Italy, 8 - 13 September 2009.

Watkins, D. and Basuki, W. (2008). 'History and Herstory of the Entrepreneurship Literature: Bibliometrics of Gender in Focus and Production'. Paper was presented at the Academy of Management Annual Meeting, Anaheim, CA, August 2008.

Basuki, W. and Watkins, D. (2006). 'Evolution of the Field of Entrepreneurship: Gender in Production and Focus'. Paper was presented at The Enterprise Development Growth and Expansion (EDGE) Conference, Singapore Management University, Singapore, 3 – 5 July 2006.

Basuki, W., Hyder, L. and Bradley, N.K. (2005). 'Entrepreneurship Education: The Added Value of Consultancy Projects.' Paper was presented at The European Summer University of Entrepreneurship, Paris Dauphine University, Paris, 15 – 22 September 2005.

Basuki, W. and Watkins, D. (2005). 'Gender and Strategic Choice in Entrepreneurial Ventures'. Paper was presented at The Enterprise Development Growth and Expansion (EDGE) Conference, Singapore Management University, Singapore, 11 – 13 July 2005.

Basuki, W., Bradley, N. and Brown, S. (2004). 'A Business Incubation Model Following Higher Education Courses'. Paper was presented at The Fourth European Summer University, Paris Dauphine University, Paris, 24 September – 1 October 2004.

Basuki, W. (2003). 'Studying Strategic Attributes of Entrepreneurs in Small Medium-Sized Enterprises'. Paper was presented at The Third European Summer University, Paris Dauphine University, Paris, 26 June – 3 July 2003.

Taught courses

BSc (Hons) Business Management

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MBA Global Master of Business Administration

Add value to your organisation with a graduate MBA from Solent. Develop a deeper understanding of business and the challenges facing today's global economy.