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Chloe Gill

Job title:Influencer and PR coordinator

Employer:Pretty Little Thing

Studied:BA (Hons) Fashion and Beauty Media

Tell us a bit about your role and what it involves.

I am an influencer and PR coordinator at PrettyLittleThing (PLT), located in our brand-new London showroom. The influencer side of my job slants me to working across our UK and ROI gifted collaborations, as well as looking after our UK student ambassador's programme. Recently becoming a coordinator, I also now work across our PLT Marketplace paid collaborations, where we find talent to support and promote PLT's new reselling platform. In terms of PR, I support the team with press and stylist requests, placing orders for shoots and various celebrity stylists.

How do you feel your studies at Solent helped prepare you for your career?

I feel the course was a great way to learn what aspects of the industry I really enjoyed and wanted to go into. Before starting uni I had no clue what area of fashion I wanted to have a career in and didn't know what avenue to take. The course covered lots of areas, allowing me to learn so many skills and identify areas of the industry l liked and those I was not so keen on. The lecturers at Solent were always on hand, whether you needed support with your work or just a chat when stressed out - nothing was ever a big ask and I felt supported through everything.

Image of Chloe Gill

My lecturers pushed me to my full potential which was amazing for my self-confidence. I started uni very shy, but feel now that I've put all of the skills I learnt on the course into practice and am so much more confident for it. I was definitely work-ready by the time I graduated.

What advice would you give to those wanting to follow in your footsteps?

I would say the best advice is to get as much experience as possible as soon as you can and trust the process. The course is hard work but so worth it. My top tip is as soon as you have a break from uni, email anyone and everyone in the industry asking for a placement or internship.Use platforms such as LinkedIn, Diary Directory and Fashion Monitor, and send your CV out.

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    Course Studied

  • BA (Hons) Fashion and Beauty Media

    Use your passion for fashion and beauty to become a multi-skilled storyteller – guided by our industry experts and using professional facilities to deliver content and campaigns for UK brands.

  • Related courses

  • BA (Hons) Fashion Design

    Make your cutting-edge designs ready for the catwalk. This degree will nurture your creativity through practical experience from tailoring to streetwear in our specialist fashion studios.

  • BA (Hons) Fashion Photography

    Bring your unique style and photographic vision to the world of editorial fashion to push the boundaries of fashion image-making.

  • BA (Hons) Fashion Styling and Creative Direction

    If you have an eye for style, make-up and content creation - this degree can help you turn your creativity into a fast-paced and exciting career.


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